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For over 15 years, I’ve helped businesses build brands, shape user experiences, define design strategy, and launch products from the ground up. For much of my career, I’ve served as the principal or sole designer, executing across the full spectrum of design. My experience spans startups, embedded consulting with Fortune 500 companies, and partnerships with small business owners.
Today, my focus is on product and design strategy, business growth, team leadership and mentorship, and scaling product and design functions. I draw on a diverse background—as a trained engineer, strategic designer, freelancer and consultant, and leader—which gives me the perspective to navigate growth and strategy from multiple angles. I believe design is essential to building impactful products, and that strategy requires both vision and discipline to execute successfully.
I’ve learned that doing mission-driven work will motivate me, but a good team will sustain me. Having worked remotely for much of my career (even before Covid), I value clear communication, effective collaboration and time for deep focus. I’m always open to connecting—reach out if you have an interesting idea to noodle on or want to talk design.
Say hi[at]ivonnekaramoy.com
Also, find me on LinkedIn
Currently:
Directing Product and Design at Hats & Ladders, a startup that originated as the winning app of the Obama White House Reach Higher App Challenge in 2016. I lead the product team while expanding design functions and shaping strategic direction in collaboration with the co-founders.
Building a consistent art and illustration practice.
Previously:
Ran an independent freelance design practice, helping small businesses establish and grow their brands and partnering with larger organizations like Mozilla to design initiatives promoting internet equality, design thinking, and open speech.
Lead UX/UI Design at ComQi, where I shaped in-store digital and interactive shopping experiences for major retailers including Ford, H&M, and Gap. As the sole designer on the software development team, I contributed to the design of ComQi’s digital signage software suite, work that supported the company’s acquisition by AUO.
Art Director at Electric Funstuff, where I designed and built educational game and media experiences for leading learning companies including Scholastic and Houghton Mifflin Harcourt (HMH). Created and established the character design for the award-winning Mission US series, bringing historical figures to life through a distinctive visual style.
Community:
Managing Director of the Women&&Tech project, where I led a team publishing a long-running online editorial series featuring interviews with women in technology. As a founding member, I oversaw content strategy, team operations, and publication for five of the project’s seven years, amplifying diverse voices in the tech industry.